Maybe you have been confused by the terms page rank and Google Rankings
? Maybe you have wondered whether you're being bamboozled by a marketing pitch that promised such and such page rank approximately and so Google ranking? Can you favour a high page rank and a low Google ranking, or perhaps a low page rank and a top Google ranking? The answers will all become clear in short order. Read on.
First let's discuss Google ranking (GR), because it's something which anyone who searches for things on Google regularly will have an intuitive feel for. Google ranking is search-term dependent. If I have a web site that sells dog collars, and it arises at the top of the Google listings when I key in the key phrase "dog collars", then it includes a GR of 1 for the key phrase "dog collars". If, on one other hand, I type in the key word "pet supplies" and I realize that my website arises as the next website listed on the next page of results on Google for that search term, then my website includes a GR of 13 for the search phrase "pet supplies ".
So when it comes to GR, the smaller the number, the better. If the amount is 10 or below for a given key word, you is likely to be on the initial page of results for that search term. The best GR to possess for confirmed search phrase is 1.
Google ranking depends in part on who's linking to you or mentioning you on the net, and additionally, it depends upon who is on what well your competitors are doing. So if among your competitors (who also sells dog collars) suddenly gets mentioned in a lot of news articles on the internet, and those news articles point at his website, he will likely proceed to a lower (better) GR, and you might move to a higher (worse) GR.